New Mexico Governor Announces DWI Campaign

Bill Richardson promises significant drunk driving patrols.

Gov. Bill Richardson unveiled the state’s latest effort to combat New Mexico DWI. Dubbed 'The Storm', the campaign will utilize intense law enforcement patrols; an idea reinforced by ads featuring a 'storm' of police that descend upon drunk drivers. The spots are considering a warning to all those who consider drinking and driving.

'The Storm' will be in effect through the upcoming holidays, ending January 4. Radio and television ads will be broadcast in English and Spanish, and billboards will be placed on state highways.

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